Optimize Code for High Search Engine Ranking

Thursday, June 12, 2008

Must have effective title tag

Title tags are amongst the most affective factors for good ranking and are a very important part of website optimization. They are also one of the first pieces of information your visitors see when they come to your website.

So title tags need to contain the good keywords to improve your search engine ranking and a marketing message to appeal your prospective customers.

Some search engines display description tags in the search results for Web pages. This means that they can decide whether someone clicks to visit your site or not. So text in the description tag needs to be as powerful and informative as possible, and should also contain your most important keywords.

The keyword tag is a collection of your most important keywords that is not visible to your website visitors. Ensure that these tags are set up correctly and contain all the right information.

Image ALT tag and text link tag optimization

Image ALT tags are kind of little labels you see when you mouse over an image and give search engines keyword-rich information about the image file. Text link tags do the same thing for existing text links. Both forms of tags increase the keyword-rich content of your page and help you improve your ranking.

Index Website code Correctly

Check HTML code for contained errors that may point you doing spam. Your website code needs to be error free so validate the code properly.