Introduction Search Engine Optimization

Sunday, February 3, 2008

SEO or search engine optimization is a simple logic which any kid can understand. It works as for a human being, to become popular he needs to do something extra ordinary so that whole world can know about it and he becomes known face in the world from nowhere.

Same logic applies for websites too. To make your website popular first you need to do something good so that other people know about it, as you have a genuine site with good content and once people know about it they talk about the site (provide links, give your site links in forums, sites, blogs etc...

So search engine optimization is a process of taking something extra ordinary out of your site and let the whole world know about it, it’s kind of makeover for your site.

Now to make your site known to public you will have to do few things on your site.
So let me start explaining things one by one in short.

  • On Page Factors: keywords, title, content etc.
  • Off site factors: links and popularity